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Data and privacy are important to us


We need certain information to create personalised books for our customers, and to comply with the law. This policy, as well as our terms and conditions of use, as set out at (the “website”), applies when you use our website or visit any site that uses Be Held’s advertising technology. We’ve set it out as clearly as possible to help you understand our views and practices regarding your personal information and how we will use it. By using this site, you agree to be bound by this policy.

Following Brexit our Privacy Policy is intended to comply with the UK’s General Data Protection Regulation (GDPR).

This website is owned and operated by Be Held Ltd, a company registered in England under company number 12713517, whose registered address is Amelia House, Crescent Road, Worthing, West Sussex, England, BN11 1QR. The party responsible for processing your data is: Be Held Ltd. Company number 12713517. Registered address is Amelia House, Crescent Road, Worthing, West Sussex, England, BN11 1QR.

For any questions, please contact us at


Links to third parties

Our website may include links to third-party websites, charity websites, applications and plug-ins. Clicking on those links or enabling those connections may allow third parties to collect or share your data. We don’t control these third-party websites and are not responsible for their own privacy statements.


The personal data we collect about you

Personal data, also known as personal information, means information about individuals from which they can be identified. This does not include data where a person’s identity has been removed (known as anonymous data).

The collection, processing and use of different kinds of personal data


The information you choose to give us

This may be through filling out forms on the website or engaging with us via email, social media platforms or otherwise. This includes data provided when you register with our website, details you provide to order products on our website, or when you respond to a promotion, or enter a competition, or register for our newsletter, or engage with our website through its various social media functions. The Information you choose to give us may be used independently or together with other information you provide us with.


Information we collect about you and your device

When you visit our website we may collect certain information automatically, such as technical information, including the internet protocol (IP) address that connects the internet to your computer, login information and time zones. We will also collect information about your visit, including date and time, plus information we collect through marketing and communications data. This includes your communication preferences for receiving marketing from us. Financial information will not be collected through Be Held Ltd. Any financial data will only be collected and stored by third-party payment processors.


Failure to provide necessary personal data

In circumstances where we are obliged to collect your personal data by law, or under terms of a contract between you and Be Held Ltd, and you fail to provide the necessary data when requested, we may then be unable to perform the contract we have made, or are trying to enter into with you. This may concern you providing suitable delivery instructions to allow us to deliver your goods or services. Should this happen, we may have no choice other than to cancel the delivery of our product, and you will always be notified.


The different methods by which we collect your personal data

Your personal information may be given to us through direct interactions. This may include identity details, contact details and financial data through interactions such as filling in forms, communicating by email, social media platforms or otherwise. This includes data you choose to give when purchasing our products, emailing our help address, giving us feedback by post, subscribing to our newsletter, responding to our regular promotions, entering competitions, participating in surveys or engaging with posts on our various social media platforms.

Your personal data may be collected through automated interactions and technologies. When you interact with our website, we may automatically collect personal technical data by using cookies and other similar technologies. Please read our cookie policy for further details.

Your personal data may be collected through third parties. We may collect personal information about you from other third parties. This may include profile and usage data, as well as communications and marketing data through search information providers, third-party providers of payment, delivery and technical services, and other publicly available sources.


How we use your collected data

We use this information to allow us to provide you with our books and related products. To engage in interactive features of our website should you choose to do so. To create and conduct competitions and promotions. To inform you of products and services you have requested. To notify you of changes to the website and products and services that we provide. To help us present website content in the most user-friendly manner for you and your computer. To maintain and develop the website. To complete data analysis, testing and research, survey purposes and troubleshooting. To maintain website security. To deliver the most relevant advertising to you. To inform you of products or services on dates you have specified with us. To provide you with products, services, news or other information which may be of interest to you, providing you have have consented for us to contact you for these reasons. To contact you by email and by post.

We send emails to provide you with news or information about offers, new products or other services. These will only be sent if you have already actively signed up for our Be Held newsletter. We may also email you to capture your feedback via surveys, or your participation in competitions. Other emails we need to send you may relate directly to your orders and purchases and includes orders, dispatch information and changes to our Be Held terms of use or policies.

Should we need to use any data held about you for a different purpose, we will only do this where the purpose is communicated at the point of information collection.


Be Held newsletter

When you register for our Be Held newsletter we will continue to use your email address for advertising purposes until the point where you unsubscribe from our newsletter. We will not share your email address with third parties, and you may reverse your consent to use your email address for promotional purposes at any time. Deregistration of the Be Held newsletter can be achieved by using a dedicated link in the newsletter.



Our websites are intended for adults. If you are under 13 you will need to have a parent or guardian sign up for any newsletters or services. If you are under 18 you will need to have a parent or guardian to place orders on your behalf.


Be Held customer service

In order to process your inquiries, answer your questions or engage with your feedback it is sometimes necessary to request personal information such as name, home address, email address and telephone details. Be Held will not disclose any such information to third parties without your prior permission, unless required by law or to the extent necessary to process and complete your requests or to enable your assistance.


Opting out of marketing

We always try to provide you with choices regarding your personal data uses around advertising and marketing.

If you have not as yet purchased any products from us but have registered your details with Be Held by signing up for our newsletter or entering a competition, we will only send you marketing or advertising communications if you opted-in to receiving marketing at the time and have therefore given your consent.

If you receive a service from Be Held, we may have to send service-related messages to you from time to time.

We require third parties to respect the safety and security of your personal information and treat it in accordance with the law. Our third-party service providers are not allowed to use your personal data for their own purposes. We only permit them to process your data for specified purposes in accordance with our instructions.

You may opt to unsubscribe from Be Held emails via a link at the footer of every email we send you.


Storage of data

Be Held transfers, processes and stores personal information about our users on servers located in the UK.

By agreeing to submit your personal information, you are also agreeing to their transfer, storage or processing. We take all steps reasonably necessary to ensure that your personal information is treated safely and securely, and in accordance with the terms laid out in this privacy policy.


Retention time of data

We will only keep your data for the necessary time needed to provide the product or service you have requested, or to fulfil the purpose outlined in this policy.


Security of data

Regrettably, the transmission of any personal information via the internet can never be totally secure. Although we will always strive to do our best to protect your personal data, we cannot guarantee the security of any personal information transmitted via the internet. Any transmission of this data is, therefore, at your own risk.


Your legal rights

Under certain circumstances, you have rights under GDPR, to know whether personal data has been stored, and of the content and origin of this data to verify its accuracy.

You can request the correction of data we hold about you or that it be updated, supplemented, blocked or erased.
You can exercise your rights at any time by sending a request to:

In the event of such a request, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds that outweigh your rights, interests and freedoms, or that its processing is for the purpose of pursuing, enforcing or defending legal claims.

You can exercise your rights at any time, and have the right to complain about our use.



A cookie is a small file of letters and numbers that, if you agree, we store on your browser or the hard drive of your computer. The Be Held website uses cookies to distinguish you from other users of our website, to provide a good browsing experience and to continually improve our website.

By continuing to browse the Be Held website, you are agreeing to our use of cookies, which contain information that is transferred to your computer’s hard drive.


The cookies we use are in the following categories

Strictly necessary cookies, which are essential for the operation of our website. This includes allowing you to log into secure areas of our site, using the shopping cart or accessing e-billing services.

Functionality cookies, which are used to recognise when you return to our website. These will enable us to personalise your content and remember your preferences, language or preferred currency.

Analytical cookies, which allow us to recognise and count the number of visitors and how they move around our website. This helps us improve your customer experience and helps you quickly find what you want. The data collected in this way is not designed to identify individual users. Here, anonymous data is collected.

Targeting cookies, which record your website visit and the specific pages visited and links you have to follow. This information makes our website, and any advertising displayed, more relevant to your interests. We may also use these cookies when placing adverts on third-party sites like Facebook to better understand the number of times our ads are seen, whether they led you to visit our site afterwards and any links that you may have followed to get there.

We are also making you aware that third parties may also use cookies, over which we have no control. These cookies are likely to be analytical, performance or targeting cookies.

To block cookies, you may choose to activate the browser setting that allows you to refuse some or all cookies. Please note though, if you do use browser settings to block all cookies – which will include essential cookies – you may not be able to access all or certain parts of our site.

With the exception of our essential cookies, all other cookies expire after a maximum 12-month period.

Changes to this privacy policy

We reserve the right to make changes to this privacy policy at any time and for any reason. Any changes we may make to our privacy policy in the future will be notified to you by posting an updated version of this policy on this page with an updated revision date and, where appropriate, by email. Your continued use of or access to our services following the notification of any changes to this policy constitutes acceptance to those changes.


Information about this privacy policy

Questions, comments and requests regarding this privacy policy should be addressed to

This Privacy Notice was updated on 1st July, 2021.